Careem - Abuse it

 

Abuse it

Careem wanted to remind people of all the services it offers to its customers and riders showing them they’d do every single one of them to the max. So with a catchy song we decided to ask their customers to literally abuse all they have to give.


Creative Agency: Fp7 Mccann/Cairo

ECD: Karim Ayesh 

Creative director: Mariam Ibrahim

Senior Copywriters: Mohamed Samy ana Essa Mostafa

art Director: Abdallah Hussein 

Director: Shank

Music: Amr Khaled

Client: Careem